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Daltec Ltd

The majority of my catalogue designs were whilst I was working at Daltec Ltd.

Daltec produced and supplied vehicle safety solutions, such as DVRs, dashcams and emergency lighting, along with thousands of consumables.

I created a 300 page consumable catalogue with thousands of SKUs and a tight deadline for our exhibition. This was very challenging with SKUs changing at the last minute, liaising with printers regarding finishes and products being added and discontinued whilst the catalogue was in progress. I successfully completed this on time and to an excellent standard.

The front cover background included a snippet of a muted pattern designed to look like part of a camera shutter, as a nod towards Daltec's safety cameras. I also took some of the product photography.

I also created a plethora of sub brochures/catalogues including a separate vehicle consumables/lighting/cable brochure, and a dashcam brochure which I'm particularly fond of.

The dashcam brochure allowed me to release some more creativity, with photo merging, duotone images and photoshopping dashcams onto a stock image of a car window.

The MDfx brochure were more brand focused, keeping a consistent design throughout.

The more recent Novoferm brochures and banners have very strict brand guidelines which need to be followed at all times, and I'm a stickler fro brand consistency.

You can also find more creative festive brochures on my Concerto page.

 

Click on an image and scroll through for more examples.​​​

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